How do you know if your marketing is working? Are you reaching your target audience? Are you getting results? Here are some constructive tips to help you figure out if your marketing is on track. Use Analytics To Track Your Progress Among the best ways to determine how well your marketing is working is to use…

As a small business owner, it’s vital not to overlook one of your most powerful marketing tools — your company website! But if you don’t consider yourself technically savvy, you might feel at a loss regarding website optimization. Among the most important but often misunderstood aspects of website optimization is…

You know that if your customers find your services online, they’ll have the opportunity to try your company. …

How do you know if your marketing is working? Are you reaching your target audience? Are you getting results? Here are some constructive tips to help you figure out if your marketing is on track. Use Analytics To Track Your Progress Among the best ways to determine how well your marketing is working is to use…

Google My Business Is Now Google Business Profile. What Does This Mean for Your Business? One thing about Google is that the tech giant isn’t afraid to shake things up. The company’s recent change that’s confusing some small businesses is rebranding Google My Business to Google Business Profile. At first glance, the branding change may not seem like a big deal. After all, it’s just…

The chances are good that if you own a local business, you’ve heard about Bing Places for Business. But, like other platforms for companies, you may be unsure how it works or how it can help your business. …

Google My Business Is Now Google Business Profile. What Does This Mean for Your Business? One thing about Google is that the tech giant isn’t afraid to shake things up. The company’s recent change that’s confusing some small businesses is rebranding Google My Business to Google Business Profile. At first glance, the branding change may not seem like a big deal. After all, it’s just…

You can do a few things to help your business services appear in search results. First, make sure you have a robust presence on social media. Be active on Twitter, Facebook, and LinkedIn, and post regularly about your business and services. Include links to your website and blog on your…